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marketing
: integrating customer focus accross the firm / by Alan Wilson ... [et al.]..
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: Integrating customer focus across the firm / by Valarie A.Zeithaml, Mary Jo Bitner & Dwayne D.Gremler..
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Suggested Topics: Services industries - Marketing
Item Category: Orange Spot
Author: Gremler, Dwayne D.
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600 - Technology
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Bitner, Mary Jo
Gremler, Dwayne D.
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Zeithaml, Valarie A.
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Wilson, Alan
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