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1

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Principles of marketing/ Philip Kotler, Stewart Adam, Linden Brown and Gary Amstrong.

2

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Marketing : an introduction / by Gary Armstrong and Philip Kotler..

by Armstrong, Gary
Published 2002

3

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Principles of marketing / by Frances Brassington [and] Stephen Pettitt..

by Brassington, Frances.
Published 2003

4

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Marketing / by Greg Elliott, Rundle-Thiele, Sharyn and Waller, David.

by Elliott, Greg

5

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Services marketing : integrating customer focus accross the firm / by Alan Wilson ... [et al.]..

by Wilson, Alan

6

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Principles of marketing / by Philip Kotler & Gary Armstrong..

by Kotler, Philip