1
by Pride, William M.
Published 2006
2
3
by Kotler, Philip
Published 2008
4
5
6
Published 1997
7
by Boone, Louis E.
Published 1998
8
by Oliver, Gordon
Published 1995
9
by Kotler, Philip
Published 1999
10
11
by Majaro, Simon
Published 1993
12
13
by Bulmer, J.
Published 1992
14
by Bednell, Schiffman
Published 1997
15
by Pride, William M.
Published 2003
16
by Armstrong, Gary
Published 2002
17
by Roll, Graham
Published 2001
18
19
by Jobber, David,
Published 2004
20
by Kotler, Philip
Published 2004