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1

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Marketing Research / by William G. Zikmund, Steven Ward, Ben Lowe and Hume Winzar.

by Zikmund, William G.
Published 2007

2

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Marketing research : within a changing information environment / by Joseph F. Hair, Robert P. Bush and David J. Ortinau..

by Hair, Joseph F. Jr.
Published 2003

3

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Exploring marketing research / by William G. Zikmund..

by Zikmund, William G.
Published 2003