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Cases in marketing management Luiz Moutinho.
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Moutinho, Luiz
Published 1995
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Strategic marketing management cases by David W. Cravens, Charles W. Lamb [and] Victoria L. Crittenden..
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Cravens, David W.
Published 2002
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Item Category: White Spot
Suggested Topics: Marketing --
Suggested Topics: Case studies
Call Number: 600 - Technology
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600 - Technology
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Cravens, David W.
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Lamb, Charles W. Jr
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Moutinho, Luiz
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