Marketing management : analysis, planning, implementation, and control / by Philip Kotler..

by Shook, Dale N.
Published 1994

Instructor's resource manual to accompany marketing management / by Philip Kotler & [Dale N. Shook]..

by Kotler, Philip
Published 2000

Marketing management : analysis, planning, and control / Philip Kotler.

by Shook, Dale N.
Published 1976