Search Results

1

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Basic marketing : a managerial approach / by E. Jerome McCarthy, William D. Perreault, Pascale G. Quester.

by McCarthy, E. Jerome
Published 1997

2

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Cases in marketing management / Luiz Moutinho.

by Moutinho, Luiz
Published 1995

3

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Instructor's resource manual to accompany marketing management / by Philip Kotler & [Dale N. Shook]..

by Kotler, Philip
Published 2000

4

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Marketing management / Philip Kotler.

by Kotler, Philip
Published 2003

5

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Marketing strategy & competitive positioning / by Graham J. Hooley, Nigel F. Piercy, and Brigitte Nicoulaud..

by Hooley, Graham J.
Published 2012

6

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Marketing strategy & competitive positioning by Graham J. Hooley, Nigel F. Piercy, Brigitte Nicoulaud and John M. Rudd.

by Hooley, Graham J
Published 2017

7

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Marketing management Philip Kotler, Northwestern University, Kevin Lane Keller, Dartmouth College.

by Kotler, Philip.

8

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Strategic marketing : concepts and cases Russell Abratt, Michael Bendixen.

by Abratt, Russell
Published 2019