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Advertising and promotion : an integrated marketing communication perspectives /...
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Advertising, promotion, and other aspects of integrated marketing communications...
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Integrated advertising, promotion and marketing communications / by Kenneth E. C...
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Item Category: Green Spot
Language: English
Suggested Topics: Advertising
Suggested Topics: Communication in marketing
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8
Book
Item Category
Green Spot
3
Orange Spot
2
White Spot
2
Yellow Spot
1
Red Spot
Call Number
8
600 - Technology
Author
5
Belch, George E.
5
Belch, Michael A.
2
Kerr, Gayle
2
Shimp, Terence A.
1
Baack, Donald
1
Clow, Kenneth E.
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1
Powell, Irene
1
Powell, Rene
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Language
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