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1

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Advertising promotion : supplemental aspects of integrated marketing communications Terence A. Shimp..

by Shimp, Terence A.
Published 2000

2

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Advertising and promotion : an integrated marketing communications perspective George E. Belch & Michael A. Belch, both of San Diego State University.

by Belch, George E
Published 2015

3

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Strategic Advertising Management by Larry Percy and Richard Rosenbaum Elliot.

by Percy, Larry
Published 2016

4

Advertising and integrated brand promotion by Thomas Clayton O'Guinn, Chris T. Allen, Richard J. Semenik, Angeline Close Scheinbaum .

by O'Guinn, Thomas C.
Published 2015

5

Advertising and integrated brand promotion.

by O'Guinn, Thomas C.
Published 2019

6

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Contemporary advertising by William F. Arens, Michael F. Weigold and Christian Arens.

by Arens, William F.
Published 2017

7

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Advertising and Promotion : An Integrated Marketing Communications Perspective by George Belch & Michael Belch.

by Belch, George E.
Published 2021

8

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Advertising : principles & practice / by Sandra Moriarty, Nancy Mitchell and William Wells.

by Moriarty, Sandra

9

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Kleppner's advertising procedure / by W. Ronald Lane, Karen Whitehill King and J. thomas Russell.

by Lane, W. Ronald

10

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Advertising and promotion : an integrated marketing communications perspective / by George E. Belch & Michael A. Belch..

by Belch, George E.

11

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Advertising and promotion : an integrated marketing communication perspectives / by George E. Belch ... [et.al].

by Belch, George E.

12

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Advertising and promotion : an integrated marketing communications perspective / by George E. Belch & Michael A. Belch..

by Belch, George E.

13

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Integrated advertising, promotion and marketing communications / by Kenneth E. Clow & Donald Baack..

by Clow, Kenneth E.

14

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Advertising : principles & practice / by William Wells, Sandra Moriarty, and John Burnett..

by Wells, William.

15

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Creative strategy in advertising / Bonnie L. Drewniany & A. Jerome Jewler..

by Drewniany, Bonnie L.

16

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Advertising and promotion : an integrated marketing communications perspective / by George E. Belch & Michael A. Belch..

by Belch, George E.

17

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Contemporary advertising & integrated marketing communications / by Arens William F, Weigold Michael F. & Arens Christian..

by Arens, Wlliam F.

18

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Advertising : an integrated marketing communication perspective / by George Edward Belch ... [et al.].

by Belch, George E.

19

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Advertising & IMC : principles & practice by Sandra Moriarty, University of Colorado ; Nancy Mitchell, University of Nebraska Lincoln ; Charles Wood, University of Tulsa and Willia...

by Advertising & IMC
Published 2019