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author_facet:"Shimp, Terence A."
itemcategory:"Orange Spot"
topic_facet:"Communication in marketing"
topic_facet:"Sales promotion"
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Author: Shimp, Terence A.
Item Category: Orange Spot
Suggested Topics: Communication in marketing
Suggested Topics: Sales promotion
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Orange Spot
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Red Spot
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600 - Technology
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Shimp, Terence A.
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