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International
Marketing
by Philip R. Cateora, R. Bruce Money, Mary C. Gilly, and John L. Graham.
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Author: Money, R. Bruce
Item Category: Green Spot
Item Category: Red Spot
Suggested Topics: Export marketing
Suggested Topics: International business enterprises
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600 - Technology
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Cateora, Philip R.
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Graham, John L.
Money, R. Bruce
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