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Advertising and promotion : an integrated marketing communication perspectives /...
Advertising : an integrated marketing communication perspective / by George Edwa...
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Author: Kerr, Gayle
Suggested Topics: Advertising
Suggested Topics: Sales promotion
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600 - Technology
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Belch, George E.
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Belch, Michael A.
Kerr, Gayle
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Powell, Irene
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Powell, Rene
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