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author_facet:"Belch, Michael A"
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Advertising and promotion : an integrated marketing
communications
perspective / George E. Belch & Michael A. Belch, both of San Diego State University.
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Belch, George E
Published 2015
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Author: Belch, Michael A
Call Number: 600 - Technology
Suggested Topics: Advertising
Suggested Topics: Communication in marketing
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Belch, George E
Belch, Michael A
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