Author
Belch, George E.
6
Belch, Michael A.
6
Shimp, Terence A.
4
Baack, Donald
2
Clow, Kenneth E.
2
Fill, Chris
2
Kerr, Gayle
2
Barker, Nigel
1
Belch, George E
1
Belch, Michael A
1
Bellman, Steven
1
Chartered Institute of Marketing
1
Chitty, William
1
Luck, Edwina
1
Percy, Larry
1
Powell, Irene
1
Powell, Rene
1
Rossiter, John R.
1
Smith, PR
1
Valos, Michael
1
Yeshin, Tony
1
Zook, Ze
1