Author
Kotler, Philip
4
Frisk, Peter D.
3
Jomo K. S.
3
Shelly, Gary B.
3
Armstrong, C. G.
2
Beekman, George
2
Campbell, Neil A.
2
Ceramella, Nick
2
Dobbs, Steve
2
Gustafson, R. David
2
Heffernan, David
2
Hoffmann, Laurence D.
2
Holum, John R.
2
Johnson, Gerry
2
Jones, Mary
2
Landers, Carolyn
2
Langan, John
2
Miller, Jane
2
Noe, Raymond A.
2
Ross, Stephen A.
2
Russell, Joel W.
2
Sang, David
2
Scholes, Kevan
2
Shook, Dale N.
2
Sullivan, Michael
2
Uffenbeck, John E.
2
Warren, Neville
2
Weygandt, Jerry J.
2
Abdulaziz, Helen Taylor
1
Advertising & IMC
1
Alexander, Richard
1
Allen, Gemmy S.
1
Allen, Margaret
1
Anderson, Paul V
1
Arens, Christian
1
Arens, Wlliam F.
1
Arnold, M.M.
1
Attner, Raymond F.
1
Austen, David
1
Austin, R. P.
1
Avtar Singh
1
Bartee, Thomas C.
1
Battista, Donna, - editor
1
Beadsworth, Tony
1
Behrendt, Larissa, 1969-
1
Bentley, John P.
1
Berenson, Mark L
1
Bicalho, Alexander
1
Blanchard, P. Nick
1
Block, Stanley, B.
1
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