Principles of marketing : global edition

Main Author: Kotler, Philip
Other Authors: Armstrong, Gary, Balasubramanian, Sridhar
Published: Harlow, England: Pearson Education Limited, c2023.
Edition:19th ed.
Subjects:
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020 |a 9781292449364  
090 0 0 |a 658.8/ KOT  
100 1 |a Kotler, Philip  
245 1 0 |a Principles of marketing :   |b global edition   |c Philip Kotler, Gary Armstrong, Sridhar Balasubramanian. 
250 |a 19th ed. 
260 |a Harlow, England:   |b Pearson Education Limited,   |c c2023. 
300 |a axxv, 768 pages:   |b ill. (colour);   |c 28 cm. 
500 |a Includes bibliographical references & index 
650 0 |a Marketing  
700 1 |a Armstrong, Gary  
700 1 |a Balasubramanian, Sridhar  
999 |a 1000027496  |b Book  |c Red Spot 
999 |a 1000027497  |b Book  |c Green Spot 
999 |a 1000027498  |b Book  |c Orange Spot