Description: Principles of marketing :

Main Author:	Kotler, Philip
Other Authors:	Armstrong, Gary, Balasubramanian, Sridhar
Published:	Harlow, England: Pearson Education Limited, c2023.
Edition:	19th ed.
Subjects:	Marketing

Item Description:	Includes bibliographical references & index
Physical Description:	axxv, 768 pages: ill. (colour); 28 cm.
ISBN:	9781292449364