International marketing

Main Author: Cateora, Philip R.
Other Authors: Gilly, Mary C, Graham, John L, Money, R. Bruce
Published: New York, NY: McGraw-Hill Education, c2024.
Edition:19th ed..
Subjects:
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020 |a 9781266151637  
090 0 0 |a 658.8/CAT  
100 1 |a Cateora, Philip R.  
245 1 0 |a International marketing   |c Philip R. Cateora, R. Bruce Money, Mary C. Gilly & John L. Graham.. 
250 |a 19th ed.. 
260 |a New York, NY:   |b McGraw-Hill Education,   |c c2024. 
300 |a xxvi, 710 pages:   |b col.ill.;   |c 28cm. 
500 |a Includes bibliographical references & index 
650 0 |a International marketing  
700 1 |a Gilly, Mary C  
700 1 |a Graham, John L  
700 1 |a Money, R. Bruce  
999 |a 1000027330  |b Book  |c Red Spot 
999 |a 1000027331  |b Book  |c Green Spot