Advertising media planning : a brand management approach

Main Author: Kelley, Larry D., 1955- (Author)
Other Authors: Sheehan, Kim Bartel( 1958-), Dobias, Lisa, Koranda, David
Published: New York, NY: Routledge, c2023.
Edition:5th edition.
Subjects:

Library Level 6

Call Number: 659 1 ADV
Accession Item Category Format Status Notes
1000027121 Red Spot Book AVAILABLE
1000027123 Green Spot Book AVAILABLE