Percy, L. (2023). Strategic integrated marketing communications (4th Edition.). London: Routledge.
Chicago Style CitationPercy, Larry. Strategic Integrated Marketing Communications. 4th Edition. London: Routledge, 2023.
MLA CitationPercy, Larry. Strategic Integrated Marketing Communications. 4th Edition. London: Routledge, 2023.
Warning: These citations may not always be 100% accurate.