APA Citation

Abratt, R., & Bendixen, M. (2019). Strategic marketing: Concepts and cases. London: Routledge.

Chicago Style Citation

Abratt, Russell, and Michael Bendixen. Strategic Marketing: Concepts and Cases. London: Routledge, 2019.

MLA Citation

Abratt, Russell, and Michael Bendixen. Strategic Marketing: Concepts and Cases. London: Routledge, 2019.

Warning: These citations may not always be 100% accurate.