Principles of Marketing

Main Author: Kotler, Philip
Other Authors: Armstrong, Gary
Published: New York: Pearson Education Limited, c2021.
Edition:18th edition [Global edition].
Subjects:
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020 |a 9781292341132  
090 0 0 |a 658.8/KOT  
100 1 |a Kotler, Philip  
245 0 0 |a Principles of Marketing   |c by Philip Kotler, and Gary Armstrong. 
250 |a 18th edition [Global edition]. 
260 |a New York:   |b Pearson Education Limited,   |c c2021. 
300 |a 728 pages:   |b Color ill.;   |c 28cm. 
500 |a Includes bibliographical references and index 
650 0 |a Marketing  
700 1 |a Armstrong, Gary  
999 |a 1000026898  |b Book  |c Red Spot 
999 |a 1000026904  |b Book  |c Green Spot