APA Citation

Zikmund, W., D'Alessandro, S., Babin, B., Lowe, B., & Winzar, H. (2017). Marketing Research (4th edition [Asia- Pacific edition].). South Melbourne, Victoria: Cengage Learning Aus..

Chicago Style Citation

Zikmund, William, Steve D'Alessandro, Barry Babin, Ben Lowe, and Hume Winzar. Marketing Research. 4th edition [Asia- Pacific edition]. South Melbourne, Victoria: Cengage Learning Aus., 2017.

MLA Citation

Zikmund, William, et al. Marketing Research. 4th edition [Asia- Pacific edition]. South Melbourne, Victoria: Cengage Learning Aus., 2017.

Warning: These citations may not always be 100% accurate.