APA Citation

Boone, L. E., & Kurtz, D. L. (2019). Contemporary Marketing (18th edition.). Boston,USA: Cengage Learning.

Chicago Style Citation

Boone, Louis E., and David L. Kurtz. Contemporary Marketing. 18th edition. Boston,USA: Cengage Learning, 2019.

MLA Citation

Boone, Louis E., and David L. Kurtz. Contemporary Marketing. 18th edition. Boston,USA: Cengage Learning, 2019.

Warning: These citations may not always be 100% accurate.