Marketing : An Introduction
| Main Author: | |
|---|---|
| Other Authors: | |
| Published: |
Boston:
Pearson,
c2017.
|
| Edition: | 13th edition. |
| Subjects: |
| LEADER | 00585cam a2200193 7i4500 | ||
|---|---|---|---|
| 001 | 0000016694 | ||
| 005 | 20190828090000.0 | ||
| 020 | |a 9780134149530 | ||
| 090 | 0 | 0 | |a 658.8/ARM |
| 100 | 1 | |a Armstrong, Gary | |
| 245 | 0 | 0 | |a Marketing : |b An Introduction |c by Gary Armstrong, and Philip Kotler. |
| 250 | |a 13th edition. | ||
| 260 | |a Boston: |b Pearson, |c c2017. | ||
| 300 | |a xxviii, 642 pages; |c 28 cm. | ||
| 500 | |a Includes bibliographical references and indexes | ||
| 650 | 0 | |a Marketing | |
| 700 | 1 | |a Kotler, Philip | |
| 999 | |a 1000026379 |b Book |c Red Spot | ||
| 999 | |a 1000026380 |b Book |c Green Spot | ||