00583cam a2200193 7i4500 0000016626 20190726090000.0 9780357033791 658.8 PRI Pride, William M. Marketing / by William M. Pride and O.C. Ferrell. 2020 edition. Australia : Cengage Learning, c2020. xxvii, 692 pages : col. ill. ; 28 cm. Includes bibliographical references and index Marketing Ferrell, O.C. 1000026269 Book Red Spot 1000026270 Book Green Spot