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LEADER |
00836cam a2200241 7i4500 |
001 |
0000016466 |
005 |
20190108090000.0 |
020 |
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|a 9780170386517
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090 |
0 |
0 |
|a 659.1/COM
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100 |
1 |
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|a Chitty,Bill
|
245 |
0 |
0 |
|a Integrated Marketing Communications
|c by Bill Chitty, Edwina Luck, Nigel Barker, Anne-Marie Sssenberg, Terence A.Shimp and J.Craig Andrews.
|
250 |
|
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|a 5th Edition (Asia Pacific Edition).
|
260 |
|
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|a Australia:
|b Cengage,
|c c 2018.
|
300 |
|
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|a xxvii, 532 Pages:
|b illustrations(colour);
|c 28cm.
|
500 |
|
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|a Includes bibliographical references and index
|
650 |
|
0 |
|a Marketing skills
|
700 |
1 |
|
|a Edwina Luck
|
700 |
1 |
|
|a Nigel Barker
|
700 |
1 |
|
|a Anne-Marie Sssenberg
|
700 |
1 |
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|a Terence A.Shimp
|
700 |
1 |
|
|a J.Craig Andrews
|
999 |
|
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|a 1000025988
|b Book
|c Green Spot
|
999 |
|
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|a 1000026096
|b Book
|c Red Spot
|