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| LEADER |
00649cam a2200193 7i4500 |
| 001 |
0000016357 |
| 005 |
20180103090000.0 |
| 020 |
|
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|a 9780198703655
|
| 090 |
0 |
0 |
|a 659.1 STR
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| 100 |
1 |
|
|a Percy, Larry
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| 245 |
0 |
0 |
|a Strategic Advertising Management
|c by Larry Percy and Richard Rosenbaum Elliot.
|
| 250 |
|
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|a 5th Edition.
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| 260 |
|
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|a Oxford:
|b Oxford University Press,
|c c 2016.
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| 300 |
|
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|a xxiv, 429 Pages:
|b illustration (black and white);
|c 25cm.
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| 500 |
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|a Includes Bibliographical reference and index
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| 650 |
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0 |
|a Advertising
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| 700 |
1 |
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|a Richard Rosenbaum Elliott
|
| 999 |
|
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|a 1000025935
|b Book
|c Red Spot
|
| 999 |
|
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|a 1000025936
|b Book
|c Green Spot
|
