Percy, L., & Richard Rosenbaum Elliott. (2016). Strategic Advertising Management (5th Edition.). Oxford: Oxford University Press.
Chicago Style CitationPercy, Larry, and Richard Rosenbaum Elliott. Strategic Advertising Management. 5th Edition. Oxford: Oxford University Press, 2016.
MLA CitationPercy, Larry, and Richard Rosenbaum Elliott. Strategic Advertising Management. 5th Edition. Oxford: Oxford University Press, 2016.
Warning: These citations may not always be 100% accurate.