Perceived Influence of Korean Celebrity Brand Ambassador towards Personal care product purchase decision - An Empirical Study of Youths In Penang, Malaysia.
Main Author: | |
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Published: |
Faculty of Business, Communications and Law Inti International University.
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Library Level 6
Call Number: |
SEPTEMBER 2015 5 |
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Accession | Item Category | Format | Status | Notes |
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8000000020 | Thesis | Book | AVAILABLE |