Examine The Relationship Between Four Dimensions of Brand Equity With Overall Brand Equity In Local Processed Food Among Malaysian Consumers on Penang Island.

Main Author: Nur Azimah
Published: Faculty of Business, Communications and Law Inti International University.
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090 0 0 |a January 2017 (11)  
100 1 |a Nur Azimah  
245 0 0 |a Examine The Relationship Between Four Dimensions of Brand Equity With Overall Brand Equity In Local Processed Food Among Malaysian Consumers on Penang Island. 
260 |a Faculty of Business, Communications and Law Inti International University. 
300 |a Binding books - Thesis. 
500 |a Master of Business Administration 
999 |a 8000000074  |b Book  |c Thesis