Armstrong, G., Denize, S. M., Kotler, P., & Adam, S. (2015). Principles of marketing (6th edition.). Frenchs Forest, NSW: Pearson.
Chicago Style CitationArmstrong, Gary., Sara M. Denize, Philip Kotler, and Stewart Adam. Principles of Marketing. 6th edition. Frenchs Forest, NSW: Pearson, 2015.
MLA CitationArmstrong, Gary., Sara M. Denize, Philip Kotler, and Stewart Adam. Principles of Marketing. 6th edition. Frenchs Forest, NSW: Pearson, 2015.
Warning: These citations may not always be 100% accurate.