APA Citation

Cooper, D. R., & Pamela S. Schindler. (2006). Marketing research (1st edition.). New York: McGraw-Hill/Irwin.

Chicago Style Citation

Cooper, Donald R., and Pamela S. Schindler. Marketing Research. 1st edition. New York: McGraw-Hill/Irwin, 2006.

MLA Citation

Cooper, Donald R., and Pamela S. Schindler. Marketing Research. 1st edition. New York: McGraw-Hill/Irwin, 2006.

Warning: These citations may not always be 100% accurate.