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LEADER |
00680cam a2200205 7i4500 |
001 |
0000015963 |
005 |
20160422090000.0 |
020 |
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|a 9789810686185
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090 |
0 |
0 |
|a 658.8/WIR
|
100 |
1 |
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|a Wirtz, Jochen
|
245 |
0 |
0 |
|a Essentials of services marketing
|c by Jochen Wirtz, Patricia Chew, and Christopher Lovelock.
|
250 |
|
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|a 2nd edition.
|
260 |
|
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|a Jurong, Singapore:
|b Pearson Education South Asia Pte Ltd,
|c c2012.
|
300 |
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|a 679 pages:
|b ill.;
|c 28 cm.
|
500 |
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|a Includes indexes
|
650 |
|
0 |
|a Service industries --
|x Marketing
|
700 |
1 |
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|a Lovelock, Christopher H.
|
700 |
1 |
|
|a Chew, Patricia
|
999 |
|
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|a 1000025580
|b Book
|c Red Spot
|
999 |
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|a 1000025581
|b Book
|c Green Spot
|