Essentials of services marketing

Main Author: Wirtz, Jochen
Other Authors: Lovelock, Christopher H., Chew, Patricia
Published: Jurong, Singapore: Pearson Education South Asia Pte Ltd, c2012.
Edition:2nd edition.
Subjects:

Library Level 6

Call Number: 658 8 WIR
Accession Item Category Format Status Notes
1000025580 Red Spot Book AVAILABLE
1000025581 Green Spot Book AVAILABLE