Strategic brand management : building, measuring, and managing brand equity
| Main Author: | |
|---|---|
| Published: |
Boston, London:
Pearson Edu.Limited,
c2013.
|
| Edition: | 4th edition [Global ed.]. |
| Subjects: |
Library Level 6
| Call Number: |
658 827 KEL |
|---|
| Accession | Item Category | Format | Status | Notes |
|---|
| 1000025582 | Green Spot | Book | AVAILABLE |