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| LEADER |
00716cam a2200217 7i4500 |
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0000015672 |
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20150922090000.0 |
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iicp-my |
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20090813170900.0 |
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090813 000 0 eng d |
| 020 |
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|a 9781259060762
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| 090 |
0 |
0 |
|a 658.8
|b PER
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| 100 |
1 |
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|a Perreault Jr., William D.
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| 245 |
0 |
0 |
|a Basic marketing : a marketing strategy planning approach / by William D. Perreault, Jr., Joseph P. Cannon and E. Jerome McCarthy.
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| 250 |
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|a 19th ed..
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| 260 |
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|a Boston : McGraw-Hill/Irwin, 2014..
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| 300 |
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|a xl, 726 p. : col. ill. ; 29 cm..
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| 650 |
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0 |
|a Marketing - Management.
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| 700 |
1 |
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|a McCarthy, E. Jerome
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| 700 |
1 |
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|a Cannon, Joseph P.
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| 999 |
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|a 1000025090
|b Book
|c Green Spot
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