Strategic advertising management / by Larry Percy & Richard Rosenbaum-Elliott.
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| Published: |
UK. : Oxford University Press, c2012.
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| Edition: | 4th ed.. |
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| 005 | 20160711090000.0 | ||
| 090 | 0 | 0 | |a 659.1/PER |
| 100 | 1 | |a Percy, Larry | |
| 245 | 0 | 0 | |a Strategic advertising management / by Larry Percy & Richard Rosenbaum-Elliott. |
| 250 | |a 4th ed.. | ||
| 260 | |a UK. : Oxford University Press, c2012. | ||
| 500 | |a Includes index | ||
| 700 | 1 | |a Rosenbaum-Elliott, Richard | |
| 999 | |a 1000024900 |b Book |c Green Spot | ||
| 999 | |a 1000024910 |b Book |c Red Spot | ||
| 999 | |a 1000024911 |b Book |c Orange Spot | ||