APA Citation

Percy, L., & Rosenbaum-Elliott, R. Strategic advertising management / by Larry Percy & Richard Rosenbaum-Elliott (4th ed.). UK. : Oxford University Press, c2012.

Chicago Style Citation

Percy, Larry, and Richard Rosenbaum-Elliott. Strategic Advertising Management / By Larry Percy & Richard Rosenbaum-Elliott. 4th ed. UK. : Oxford University Press, c2012.

MLA Citation

Percy, Larry, and Richard Rosenbaum-Elliott. Strategic Advertising Management / By Larry Percy & Richard Rosenbaum-Elliott. 4th ed. UK. : Oxford University Press, c2012.

Warning: These citations may not always be 100% accurate.