Consumer behavior / by Leon G. Schiffman & Joseph L. Wisenblit..

Main Author: Schiffman, Leon G.
Other Authors: Wisenblit, Joseph L.
Language:English
Published: Boston : Pearson, c2015..
Edition:11th ed. [Global Edition].
Subjects:
Item Description:Includes index.
Physical Description:iii, 492 p. : ill. ; 25 cm..
ISBN:9780273787136