International marketing / by Philip R. Cateora, Mary C. Gilly, John L. Graham..

Main Author: Cateora, Philip R.
Other Authors: Graham, John L., Gilly, Mary C.
Language:English
Published: New York : McGraw-Hill Irwin, c2013..
Edition:16th ed..
Subjects:
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020 |a 9780073529974  
039 9 |y 201402280925  |z eliani 
090 0 0 |a 658.8   |b CAT 
100 1 |a Cateora, Philip R.  
245 0 0 |a International marketing / by Philip R. Cateora, Mary C. Gilly, John L. Graham.. 
250 |a 16th ed.. 
260 |a New York : McGraw-Hill Irwin, c2013.. 
300 |a xxxiii, 638 p. : col. ill. ; 29 cm.. 
500 |a Includes indexes. 
650 0 |a International business enterprises.  
650 0 |a Export marketing.  
700 |a Graham, John L.  
700 |a Gilly, Mary C.  
999 |a 1000024211  |b Book  |c Green Spot