Cateora, P. R., Graham, J. L., & Gilly, M. C. International marketing / by Philip R. Cateora, Mary C. Gilly, John L. Graham. (16th ed.). New York : McGraw-Hill Irwin, c2013.
Chicago Style CitationCateora, Philip R., John L. Graham, and Mary C. Gilly. International Marketing / By Philip R. Cateora, Mary C. Gilly, John L. Graham. 16th ed. New York : McGraw-Hill Irwin, c2013.
MLA CitationCateora, Philip R., John L. Graham, and Mary C. Gilly. International Marketing / By Philip R. Cateora, Mary C. Gilly, John L. Graham. 16th ed. New York : McGraw-Hill Irwin, c2013.
Warning: These citations may not always be 100% accurate.