Preview: International Marketing : 4th Asia Pacific edition / by Masaaki Kotabe... [et.al].

Main Author:	Kotabe, Masaaki
Other Authors:	Al Marshall, Swee Hoon Ang, Kathleen Griffiths, Ranjit Voola, Robin E.Roberts, Kristiaan Helsen
Language:	English
Published:	Milton Qld, Australia : John Wiley & Sons Australia, c2014..
Edition:	4th Asia Pacific Edition..
Subjects:	Marketing - Asia Marketing - Pacific Area International business enterprises - marketing