APA Citation

Hawkins, D. I., & Mothersbaugh, D. L. Consumer behavior: Building marketing strategy / by Del I. Hawkins & David L. Mothersbaugh. (12th ed.[International edition].). New York : McGraw Hill, c2013.

Chicago Style Citation

Hawkins, Del I., and David L. Mothersbaugh. Consumer Behavior: Building Marketing Strategy / By Del I. Hawkins & David L. Mothersbaugh. 12th ed.[International edition]. New York : McGraw Hill, c2013.

MLA Citation

Hawkins, Del I., and David L. Mothersbaugh. Consumer Behavior: Building Marketing Strategy / By Del I. Hawkins & David L. Mothersbaugh. 12th ed.[International edition]. New York : McGraw Hill, c2013.

Warning: These citations may not always be 100% accurate.