Consumer behavior : building marketing strategy / by Del I. Hawkins & David L. Mothersbaugh..

Main Author: Hawkins, Del I.
Other Authors: Mothersbaugh, David L.
Language:English
Published: New York : McGraw Hill, c2013..
Edition:12th ed.[International edition].
Subjects:

Library Level 6

Call Number: 658 834 HAW
Accession Item Category Format Status Notes
1000024144 Green Spot Book AVAILABLE
1000024537 Red Spot Book AVAILABLE
1000025128 Orange Spot Book AVAILABLE
5000001116 Yellow Spot CD-ROM AVAILABLE