Integrated advertising, promotion and marketing communications / by Kenneth E. Clow & Donald Baack..

Main Author: Clow, Kenneth E.
Other Authors: Baack, Donald
Language:English
Published: New Jersey : Pearson/Prentice Hall, c2004..
Edition:2nd ed..
Subjects:

Library Level 6

Call Number: 659 1 CLO
Accession Item Category Format Status Notes
1000024100 Green Spot Book AVAILABLE