00838cam a2200241 7i4500 0000014965 20150325090000.0 iicp-my 20131217143300.0 131217 000 0 eng d 9780135009383 201312171433 eliani 659.1 MOR Moriarty, Sandra E. Advertising : principles & practice / by Sandra Moriarty, Nancy Mitchell, & William Wells.. 8th ed. [International edition]. Indianapolis, Ind. : Prentice Hall ; London : Pearson Education [distributor], c2009.. 686 p. : ill. (chiefly col.) ; 28 cm.. Includes bibliographical references and index. Advertising. Wells, William Mitchell, Nancy. 1000024064 Book Orange Spot