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| LEADER |
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| 005 |
20150325090000.0 |
| 003 |
iicp-my |
| 005 |
20131217143300.0 |
| 008 |
131217 000 0 eng d |
| 020 |
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|a 9780135009383
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| 039 |
|
9 |
|y 201312171433
|z eliani
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| 090 |
0 |
0 |
|a 659.1
|b MOR
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| 100 |
1 |
|
|a Moriarty, Sandra E.
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| 245 |
0 |
0 |
|a Advertising : principles & practice / by Sandra Moriarty, Nancy Mitchell, & William Wells..
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| 250 |
|
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|a 8th ed. [International edition].
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| 260 |
|
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|a Indianapolis, Ind. : Prentice Hall ; London : Pearson Education [distributor], c2009..
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| 300 |
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|a 686 p. : ill. (chiefly col.) ; 28 cm..
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| 500 |
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|a Includes bibliographical references and index.
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| 650 |
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0 |
|a Advertising.
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| 700 |
|
0 |
|a Wells, William
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| 700 |
|
0 |
|a Mitchell, Nancy.
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| 999 |
|
|
|a 1000024064
|b Book
|c Orange Spot
|