APA Citation

Smith, P., & Zook, Z. Marketing communications: Integrating offline and online with social media / by PR Smith & Ze Zook. (5th ed.). London : Kogan Page Limited, c2011.

Chicago Style Citation

Smith, PR., and Ze Zook. Marketing Communications: Integrating Offline and Online With Social Media / By PR Smith & Ze Zook. 5th ed. London : Kogan Page Limited, c2011.

MLA Citation

Smith, PR., and Ze Zook. Marketing Communications: Integrating Offline and Online With Social Media / By PR Smith & Ze Zook. 5th ed. London : Kogan Page Limited, c2011.

Warning: These citations may not always be 100% accurate.