Description: Basic marketing : a marketing strategy planning approach / by William D. Perreault, Jr., Joseph P. Cannon & E. Jerome McCarthy..

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Basic marketing : a marketing strategy planning approach / by William D. Perreault, Jr., Joseph P. Cannon & E. Jerome McCarthy..

Main Author:	Perreault, William D.
Language:	English
Published:	McGraw Hill.
Edition:	16th ed..

Item Description:	Cd-Rom (1/23865)
Physical Description:	1 CD-ROM.